80%

The amount of water in household cleaners

5000

The number of coral fragments that we’ve helped to regrow since 2020

Give yourself peace of mind and reduce the use of toxins like ammonia and bleach in your cleaning regiment. Choose a more natural and safe option to clean

Cleaner by Nature™️. All Purpose, Plant Based Home Cleaner - Starter Kit

Fresher home, healthier you. We've spent the last year formulating and testing our plant based All Purpose Home Cleaner. We wanted to offer the starter kit at a great value and include enough cleaner concentrate to keep you filled for a couple months. The Starter Kit includes:

(1) 16 oz Glass Reusable Bottle made in the US from recycled glass, protected by our Reef Series silicone boot.
(3) Reusable Glass 1 oz vials of our floral citrus all purpose cleaner concentrate
(1) Natural Linen Storage Pouch to reuse the glass vials.

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Help Solve The Plastic Problem

Why purchase large plastic bottles of cleaner only to trash the plastic bottles. The fact is that only 10% of plastic actually get recycled. The better solution is to avoid plastic and reuse glass containers. We've included this natural linen tote. Refill the glass vials with face wash, lotion, or whatever else you carry with you.

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Made from Plants

Harsh chemicals just aren’t necessary for most routine home cleaning. Read through our list of antimicrobial, antibacterial ingredients and locally sourced surfactants. All plant based.

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Citrus Gold - Essentially Better

Each of our 1 ounce vials contain a powerful concentrate of plant-based ingredients and surfactants. Pour the 1 oz concentrate into the reusable glass bottle and add water to the top curve of the bottle.

ORANGE SWEET 10-FOLD USA (CITRUS SINENSIS)

Derived from the peels of US oranges, this oil offers an uplifting aroma that is universally well tolerated and enjoyed. Sweet Orange oil contains powerful antimicrobial compounds, especially terpenes that can help prevent the proliferation of certain bacterias.

ROSEMARY VERBENONE CALIFORNIA (ROSMARINUS OFFICINALIS)

Rosemary has a long history of use in cleaning. Once a staple in hospitals, rosemary is antifungal, antibacterial, antiseptic and does it all without the use of synthetic chemicals.

With its evergreen scent, rosemary is invigorating and uplifting. It was considered sacred by ancient Greeks, Romans, Egyptians and Hebrews, rosemary has a lengthy history of use for centuries

If you’ve been to California in the spring, whether a trail in Newport Coast or a Vineyard in Napa, you won’t be far from the powerful fragrance of rosemary.

LEMON ITALY (CITRUS LIMONUM)

Lemon essential oil is a powerhouse of freshness. With the help of natural antibacterial benefits or lemon oil you achieve a clean home without using harmful ingredients.

Limonene is the active chemical component in lemon essential oil. Limonene has strong antimicrobial actions, which kill microorganisms by stopping their growth. These amazing properties make lemon oil cleaning perfect for eco-friendly cleaning.

OREGANO HUNGARY (ORIGANUM VULGARE)

Oregano Essential Oil contains two powerful compounds called carvacrol and thymol, both of which have been shown to have antibacterial, anti-fungal, antiviral and antiseptic properties.

Oregano is an herb that is a member of the mint family and has been considered a precious ingredient in folk medicines that originated across the globe for the past 2500 years.

LITSEA CHINA (LITSEA CUBEBA)

Litsea Cubeba has a powerful, crisp, clean, fresh, sweet-green, lemon-like aroma with light woody-floral undertones the last.

Sorbitan Oleate Decyl Glucoside Crosspolymer

A cleansing, foaming and emulsifying agent. Naturally derived from sugar, corn or olive oil and is used as an emulsifier to disperse the oils in the water. It is petroleum free and dioxan free and is considered safe and non-toxic

Silver Citrate and Citric Acid

Silver citrate (and citric acid) is a water-soluble natural antimicrobial preservative based on a stabilized silver complex, effective against gram-positive and gram-negative bacteria as well as against yeasts and molds.

Citric acid lowers the pH levels of bacteria, allowing the cleaner to penetrate the cell walls of mold, mildew, and bacteria

Sodium Decylglucosides Hydroxypropyl Phosphate

100% naturally-derived, mild surfactant which has broad regulatory approvals, very mild characteristics for human contact and safe for release in the environment, all while being an effective detergent and hydrotrope.